Confessions of a Real Estate Entrepreneur: What It Takes to Win in High-Stakes Commercial Real Estate
When I first picked up “Confessions of a Real Estate Entrepreneur” by James A. Randel, I wasn’t enthused by its bland, noncreative cover, which makes the book look dull and boring. Wrong. Instead, it is one of the best real estate books of 2006 so far because it tells how a super-successful investor evaluates real estate opportunities. What makes this new book so unusual is the self-deprecating author emphasizes his real estate mistakes as much as the highlights of his successes. The book’s title could have been “Real Estate Mistakes I Made But How I Succeeded Anyway.”

James A. Randel started with an excellent educational background from Columbia University where he obtained his law degree. Then he wisely became a real estate broker so he could participate in real estate commissions as well as practice law. When briefly mentioning his New York City residency during college years, Randel admits he didn’t spot the opportunities to buy run-down buildings near Columbia for upgrade profits by adding value. The book’s theme is “add value” whether you invest in raw land, houses, a fixer-upper factory building with potential for rezoning profits, or a run-down office building. What makes this book so special are the personal stories the author shares, emphasizing how he profited when he (and his investor partners) added value and how they lost money when their planning was faulty.

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